BBA

A Bachelor of Business Administration (BBA) program typically spans three years, divided into six semesters. Here is a general overview of semester-wise subjects in a BBA program. The curriculum may vary slightly by institution.

Year 1: Foundation Courses

Semester 1

  • Principles of Management – Introduction to basic management concepts.
  • Business Communication – Effective communication skills, writing, and presentation skills.
  • Financial Accounting – Basics of accounting, financial statements, and accounting principles.
  • Microeconomics – Study of individual economic units, supply and demand, market structures.
  • Business Mathematics – Mathematical techniques used in business, such as algebra and calculus.
  • Semester 2

  • Organizational Behavior – Understanding behavior within organizations, motivation, and teamwork.
  • Business Environment – Study of external factors affecting businesses, including legal and political.
  • Business Statistics – Data analysis, probability, statistical tools in business.
  • Macroeconomics – National economic issues like inflation, GDP, and monetary policies.
  • Cost Accounting – Techniques for tracking, allocating, and managing business costs.
  • Year 2: Core Business Disciplines

    Semester 3

  • Marketing Management – Fundamentals of marketing, strategies, consumer behavior.
  • Human Resource Management – Recruitment, training, and employee relations.
  • Financial Management – Managing finances, investment, and financing decisions.
  • Operations Management – Production, quality control, inventory management.
  • Management Information Systems – Using technology and information systems in business.
  • Semester 4

  • Research Methodology – Techniques for conducting business research and data analysis.
  • Business Law – Overview of legal aspects of business, including contracts and corporate laws.
  • Consumer Behavior – Study of consumer preferences, decision-making processes.
  • Financial Markets and Services – Study of financial markets, instruments, and services.
  • Project Management – Planning, executing, and managing business projects.
  • Year 3: Advanced Topics and Specializations

    Semester 5

  • Strategic Management – Long-term planning, competitive strategy, and decision-making.
  • Entrepreneurship Development – Starting and managing new ventures, innovation.
  • International Business – Global trade, foreign exchange, and international market dynamics.
  • Elective 1 – Often an area of specialization like Digital Marketing, Finance, HR, etc.
  • Elective 2 – Additional elective as per specialization, e.g., Investment Analysis, Sales Management.
  • Semester 6

  • Business Ethics and Corporate Social Responsibility (CSR) – Ethical decision-making and social impact.
  • Banking and Insurance – Overview of banking sector, insurance policies, and risk management.
  • E-Business – Digital business models, e-commerce, and online marketing.
  • Elective 3 – Final elective in chosen specialization.
  • Project/Internship – Practical project or internship, often required as a capstone experience.
  • Common Specialization Areas:

  • Finance: Investment Analysis, Risk Management, Financial Planning.
  • Marketing: Brand Management, Digital Marketing, Sales Management.
  • Human Resources: Talent Acquisition, Performance Management, Labor Laws.
  • Operations: Supply Chain Management, Quality Management.
  • Information Technology: Database Management, IT in Business, Cybersecurity.
  • This structure provides a well-rounded education in business fundamentals, along with flexibility to specialize in areas aligned with career goals

    Online Classes

    Offline Classes

    Best Teachers

    Get A Free Enquire